Q4 2020 Performance of Unicorn Games in the UK: Sensor Tower Insights

In the final quarter of 2020, Unicorn-themed mobile games exhibited diverse performance patterns in the UK market on the unified platform. Sensor Tower's comprehensive data provides a closer look at the trends in downloads, revenue, and weekly active users for these charming apps.

Girl Games: Unicorn Slime maintained a steady download count throughout Q4, peaking at over 3K downloads in the week of December 21. Weekly active users also saw a significant increase to over 5K in the same period, showing a growing interest in the app towards the year's end.

Budge Studios' My Little Pony: Harmony Quest experienced a gradual increase in revenue, culminating at around $829 in the last week of December. The game's downloads and active users followed an ascending trajectory, with downloads surpassing 2K and active users nearing 3K in the same timeframe.

TutoTOONS' My Baby Unicorn showed impressive numbers with downloads reaching up to 7K in early October and weekly active users peaking at around 19K. The game's performance demonstrated strong engagement, with active users remaining well above 17K at the close of the quarter.

Unicorn Mommy Care Game, although showing modest revenue figures, witnessed a consistent number of downloads and active users. Downloads for the game by Aysha Irfan were around 1K towards the end of December, with active users hovering above 1.7K.

Lastly, Coco Play's Coco Pony - My Dream Pet saw a steady increase in revenue towards the end of Q4, reaching nearly $179. The game's downloads and weekly active users also saw growth, with both metrics exceeding 900 and 2.3K respectively in the final week of December.

For more detailed insights into the performance of these Unicorn Games, Sensor Tower's platform offers an in-depth analysis of the mobile app market.